Analysis of Never

Never give up on what you believe in.  Never take less than what you deserve.  Never express words that are harsh and unkind.  Always be courteous with everything you say.  Never be judgmental to someone you love.  
Never take steps in an unquestionable direction, unless you might know where they lead.  Never wish for bad things to happen.  Always treasure your family and friends.  Never say I can't when you're striving to succeed.  Accomplishments are highlighted at the top of our list when a positive outlook is our ultimate friend.
Never go back to an unhappy past.  Always advance to much brighter days and look forward to a refreshing, new life.  Never give up on what's important to you.  
Never settle for anything less.